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The
product department coordinates product editorial
for all six ETP titles: FMX, Light, idFX, FX, RED
and Blueprint magazines on a monthly basis. Product
entries are allocated a product enquiry number – and
sales leads are generated and passed on to the client.
We pride ourselves on the valuable number of responses
generated for our clients, and believe this to be
one of the most cost-effective means of reaching
potential buyers in the media market today.
FX and idFX News
Over the past few months FX Magazine and idFX Magazine
have continued to improve the quality of their product
offerings. In 2004 / 2005 alone our magazines generated
more than 150,000 reader enquiry responses.
Both media leaders in their respective fields, FX and
idFX provide clients with the opportunity to establish
product and brand identity in valued sections of the
magazines, renowned for generating high-quality reader
and sales enquiries.
The product specification pages for each title carry
more than 100 of the latest and best products available
on the market every month and are read by accurately
targeted audiences in the interior design sector. From
September 2005, for a nominal fee of £150 +VAT,
clients will receive quality editorial pieces with a
colour image, three months’ entry on the design4design
website and a reader response service that is positive
and plentiful.
The Team
Tom Holmes
PRODUCT RESEARCHER
tholmes@wilmington.co.uk
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FMX:
Facilities Management Excellence
Average of 13 product pages
Product categories include: Office furniture and
design, Seating, Storage, Screens and partitions,
Contracts, Lighting, Flooring, Floors and walls,
Surfaces and finishes, Climate control, Safety
and security, Health and hygiene, Doors and windows,
Display, Signs and graphics, and Technology.
For media pack details click
here
Light: The No.1 magazine
for those who sell and specify
lighting
Average 10 product pages per edition
Product categories include: Spot and track, Up
and down, Fluorescent, Decorative, Exterior, Projects,
Lighting control systems, Accessories, Switches,
Task and table, Emergency, Display, Retail, Office,
Pendants and chandeliers, LEDs, Fibre optics, Wall
lights, and Editors’ choice.
For media pack details click
here
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Jo de Villiers
PRODUCT RESEARCH MANAGER
jdevilliers@wilmington.co.uk
Jo is manager of the department.
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RED:
Retail Equipment and Design
Average 10 pages per edition
Product categories include:
Display, Technology, Flooring, Surfaces and finishes,
Signs & graphics, Lighting, Projects, Editor’s
choice, and Shopfitting, among others.
For media pack details click
here
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Victoria Sanderson
PRODUCT RESEARCHER
vsanderson@wilmington.co.uk
Gemma works on idFX magazine and Blueprint Magazine
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idFX:
Inspiration for interior design professionals
Average 18 product pages per edition – Specifiers ’ Product
Directory
Product categories include:
Furniture, Seating, Projects, Kitchens and bathrooms,
Surfaces and finishes, Flooring, Fabrics, Wallcoverings,
Contemporary design, Leisure design, Doors and
windows, Bedrooms and lighting.
For media pack details click
here
BLUEPRINT: Architecture, design and
culture
Two product pages per edition
The product pages incorporate some of the best
products available. All forms of products are included.
Very selective and more exclusive, as there are
only 12 product slots.
For media pack details click
here
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Gemma Birss
PRODUCT RESEARCHER
gbirss@wilmington.co.uk
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FX:
Design, business and society
Average 18 products pages per edition – Products
Specifier
Product categories include:
Lighting, Office, Flooring, Projects, Bathrooms,
Kitchens, Seating, Signs and display, Doors and
windows, Surfaces and finishes, Fabrics and Climate
control, in the Retail, Hotel and leisure, and
Public and work arena.
For media pack details click
here
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If you have any products that fall within the product
categories listed then please send your press releases
to us either via e-mail or directly to the product researcher
in the post.
ETP Products Research Department
T: +44 (0) 207 566 5772
F: +44 (0) 207 566 5775 |
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